This hue is inspired by the unmistakable sky-toned blue of Twitter, the social media platform launched in 2006. The color evolved over time, with a refined shade introduced in 2012 when the bird logo gained enough recognition to stand alone. This blue was chosen for its clarity and simplicity, evoking openness, communication, and a sense of calm—fitting for a service built around short, rapid bursts of conversation. Though the platform underwent a dramatic rebrand to “X” in 2023, the original Twitter blue remains etched in cultural memory as the color of hashtags, trending topics, and the early era of global social media.