This hue is inspired by the bold, high-energy Barbie pink that has become inseparable from Barbie’s identity, growing in prominence since her 1959 debut and becoming dominant in the 1970s. The specific shade, Pantone 219C, sits between magenta and pink, radiating femininity, fun, and confidence. For over six decades, it has defined Barbie across toy aisles, fashion, and pop culture. Its cultural power peaked in 2023, when the Barbie film painted the world in this unmistakable pink, sparking a global “pink wave.”